The position has four core responsibilities, as well as several additional responsibilities that will evolve throughout the position in line with the country’s strategy.
Job Summary
- Employer: BURN
- Job Type: Full-time
- Location: Lilongwe, Malawi
- Category: Sales
- Closing Date: 2026-10-03
Key Responsibilities
- Responsible for Team leaders and agents in the assigned province to drive quality sales as per the set forecast.
- Communicate to agents and customers on Company policies and procedures.
- Stock management: stocks with agents specifically to minimize loss.
- Reporting on key activities in the field: sales, financial reconciliation, data entry by agents, stock levels, verification, and creditability of data.
- Training team leaders, agents, and customers on the relevant business procedures.
- Sales target management including team leader and agent recruitment.
- Work closely with warehouse officers and logistics providers to ensure timely delivery of products to the sales agents.
- Identify and develop new distribution partnerships targeting wholesalers, retailers, financial institutions, corporations, government institutions, and NGOs.
- Regional performance reporting including team performance to target.
- Gather critical market information on the improved cookstove sector, BURN’s distribution partners, competitor activity, and other key areas of the market.
- Market visits and travel as required by the business.
- Other assigned tasks as per the business requirements.
Requirements
- 1st degree, preferably in business, market intelligence, or marketing.
- 1+ years of experience in project management and demonstrated ability to coordinate complex projects with many stakeholders to deliver results on time.
- Knowledge of the sales and marketing fields in the Malawi context, preferably in consumer durables and/or fast-moving consumer goods.
- Strong analytic/number-crunching background, particularly with sales and marketing data.
- High level of comfort working with high-level business clients.
- Excellent written and verbal communication skills in English.
- Enthusiastic, entrepreneurial, a desire to ‘sell for good’ and willing to get your “hands dirty”.
- Experience in sales & developing business strategy and sales plan.
- Experience in managing diverse teams in distribution, sales & activations.
- Experience in identifying and developing B2B distribution partnerships & B2C structures in Malawi.
- Experience managing key accounts across a range of distribution channels.
- Experience in using Microsoft Excel.
- Proven experience managing a budget.
How to Apply
About the Company
A burn is an injury to skin, or other tissues, caused by heat, electricity, chemicals, friction, or ionizing radiation. Most burns are thermal burns caused by contact with heat from hot fluids, solids, or fire. Burns occur mainly in the home or the workplace. In the home, risks are associated with domestic kitchens, including stoves, flames, and hot liquids. In the workplace, risks are associated with fire and chemical and electric burns. Alcoholism and smoking are other risk factors. Burns can also occur as a result of self-harm or violence between people (assault).
Frequently Asked Questions
What qualifications or education do I need to become a Territory Sales Manager in Malawi?
Most employers require a Diploma or Bachelor's Degree in Business Administration, Marketing, or a related field. Previous experience in sales, preferably 3-5 years in FMCG or a similar industry, is highly valued. Professional certifications like CIM or sales management training from recognized institutions can strengthen your application.
What are the typical day-to-day responsibilities of a Territory Sales Manager in Malawi?
You will manage distributor relationships, monitor stock levels, and ensure product availability across your assigned region. Daily tasks include visiting retail outlets, training sales representatives, analyzing sales data, and reporting to regional leadership. You will also handle customer complaints and negotiate trade terms with local partners.
How does the work culture and employer expectations differ for sales roles in Malawi?
Malawian employers typically expect high personal accountability, strong relationship-building skills, and flexibility to travel frequently within your territory. Punctuality and respect for hierarchy are important, and you may need to adapt to limited infrastructure in rural areas. Results-driven performance with monthly or quarterly targets is standard across most companies.
What career progression opportunities exist for Territory Sales Managers in Malawi?
With strong performance, you can advance to Regional Sales Manager, National Sales Manager, or Commercial Director roles within 5-10 years. Some professionals transition into marketing, operations, or general management positions. Building a track record with multinational companies often opens doors to broader African regional roles.
What benefits are typically included in Territory Sales Manager positions in Malawi?
Standard packages usually include annual leave as per Malawi labor laws, medical aid or health insurance, and pension contributions through NAPSA or private schemes. Many employers provide a company vehicle or transport allowance, fuel reimbursement, and performance-based incentives. Mobile phone allowances and subsistence for field travel are also common.
How should I apply for Territory Sales Manager roles in Malawi, and what do employers prioritize?
Apply through company career portals, LinkedIn, or reputable Malawian job boards like MyJobo or Careerpool. Employers prioritize proven sales results, existing relationships with distributors or retailers in your territory, and fluency in English with knowledge of local languages like Chichewa. A well-structured CV highlighting measurable achievements and a strong interview performance demonstrating market knowledge will set you apart.