Job Summary
- Type: full-time
- Location: Lilongwe
- Category: Sales & Marketing
- Closing Date: 2026-07-31
Key Responsibilities
- Achieve sales targets
- Build and maintain customer relationships
- Identify new sales opportunities
- Gather market intelligence
- Promote company products
- Manage coolers and cold spaces
Requirements
- Bachelor’s Degree in Sales & Marketing or related field
- Minimum 3 years’ experience in sales/trade execution
- Valid Motorcycle Licence
- Strong communication and analytical skills
- Goal-oriented and self-motivated
- Ability to work independently and within a team
How to Apply
About the Company
Chibuku Products Limited (CPL) is recognized as the sole formal manufacturer of traditional beer across Malawi. The company is a significant contributor to the Malawian beverage industry, specializing in the production of well-known opaque beer brands. Among its popular offerings are Chibuku Shake Shake and Chibuku Super, which cater to local tastes. CPL is committed to serving the Malawian market, ensuring access to these established traditional alcoholic beverages throughout the nation.
Taste the goodness
Website: https://chibukumw.com/
Frequently Asked Questions
What are the typical qualifications and education needed for a Trade Execution Representative role in Malawi?
This role usually requires a Diploma or Bachelor's degree in Sales & Marketing, Business Administration, or a related field. Relevant experience in FMCG sales or distribution, along with a valid driver's license, is often essential for navigating various territories.
What would be my common day-to-day responsibilities as a Trade Execution Representative?
Your days would involve visiting retail outlets and distributors to ensure product availability, optimal merchandising, and effective promotional execution. You will also manage sales targets, build strong client relationships, and report on market insights from your assigned territory.
What is the typical work culture and what are the key expectations for sales roles in Malawi?
The sales culture in Malawi emphasizes strong interpersonal skills, resilience, and a proactive approach to meeting targets in diverse environments. Expect a dynamic, target-driven atmosphere where building trust with clients and understanding local market nuances are highly valued.
What are the realistic career progression or growth paths for a Trade Execution Representative in Malawi?
Successful Trade Execution Representatives often advance to roles like Territory Sales Manager, Key Account Manager, or into broader sales management positions within FMCG companies. Opportunities for growth may also include specializing in trade marketing or distribution management.
What kind of typical benefits (leave, medical aid, pension, etc.) can I expect for this role in Malawi?
Common benefits include medical aid, pension contributions, and annual leave entitlements as per Malawian labour laws. Some employers also offer performance-based incentives, a company vehicle, or fuel allowances due to the extensive travel required.
How should I apply and what do Malawian employers typically look for in candidates for this position?
Your application should highlight relevant sales experience, a proven track record of meeting targets, and strong communication skills. Employers in Malawi value candidates with good local market knowledge, a strong work ethic, and a proactive approach to problem-solving.